Genre: Arts, History & Current Affairs
Published: 19 March 2020
Publisher: Bloomsbury

The Trick: Why Some People Can Make Money and Other People Can’t

by William Leith

From the author of THE HUNGRY YEARS, a brilliantly funny and utterly compelling trip through the world of super-wealth.

The impulse to make money is in all of us. But why are some people terrible at making money while others get filthy rich? This is the thought that set William Leith off on an utterly compelling adventure into the bizarre, seductive world of extreme wealth. For years, Leith travelled far and wide interviewing the rich and the super-rich to find answers. A fascinating and entertaining exploration into the psyche of the super-wealthy, THE TRICK is a deep dive into our obsession with money; that beautiful, elusive thing that makes the world go round – and is leading to our downfall.

“THE TRICK takes all of Leith’s writing habits – his mazy streams of consciousness (few writers are quite so enamoured of, or good at, watching themselves think) and his love of axiom – and, if anything, ups the ante… Hugely enjoyable.” - – Tim Adams, Observer
“Part Hunter S. Thompson, part Montaigne: a blend of gonzo journalism and rambling reflection interspersed with learned references.” - - The Spectator
“Chummy, funny and genuinely interesting, THE TRICK has to be one of the best books about money around.” - – Tatler
“Spectacular ... The Trick takes us on a fevered thrill ride through the heads of the richest people in the world, plus some of the most accomplished risk-takers, to answer the eternal question, why does money stick to thee, and not to me?” - - Aaron Brown, author of 'The Poker Face of Wall Street'
“Most books about the uber-wealthy portray them either as superheroes to be unquestioningly admired or as obsessive psychopathic idiots. The joy of this book is how beautifully it walks the narrow line between the two.” - Rory Sutherland, author of Alchemy: The Surprising Power of Ideas That Don't Make Sense - - Rory Sutherland, author of Alchemy: The Surprising Power of Ideas That Don't Make Sense
“Leith offers a tour of his own frantic inner world, reflecting on a dizzying array of subjects ... These range from cowboys and gangsters to the feeding habits of chimpanzees. His metastasising anecdotes and revelations are deeply personal, often wilfully tangential and always thought-provoking.” - ― Economist
“[Leith's] passages about his multiple overlapping neuroses are touched by comic genius . Leith offers sharply comical observations about both the lure and absurdity of great wealth.” - ― Mail on Sunday

Other Books by William Leith