John Vincent

John Vincent is CEO and co-founder of the healthy fast-food chain, LEON, which he started in 2004 with the mission to create Naturally Fast Food - food that tastes good, does you good and is kind to the planet. The guiding principle behind John's experience and success in business is his vision and commitment to help make things better. It is this singular purpose that has seen him grow LEON into one of the UK's most recognisable restaurant brands, establish the company in the US and Europe, and lead projects such as the UK government's School Food Plan and to create and Chair the Council for Sustainable Business.

John's latest book, WINNING NOT FIGHTING (Penguin) was published in November 2019.